Blog

Writing on publisher monetization.

Ad operations, page performance and demand, explained by the team that runs them for publishers every day.

On autopilot, crossed out. Self-driving.
ProductSep 5, 2026

From autopilot to self-driving

Autopilot assists you, but you still have to be in the seat. Self-driving is a different product: one tag, Kaz Desk, and a setup that actually runs itself.

Robert Dub · 4 min read

Intent, set on empty paper next to an ink blot.
Ad opsSep 2, 2026

How to monetize intent

The algorithm can easily find rectangles, but not the reason anyone is there. More ads is not the same as more money.

Michal Kadlec · 6 min read

Why Kaz has his own harness
ProductAug 26, 2026

Why Kaz has his own harness

A chat app can pull your numbers. It cannot safely change your ad setup. Why we built Kaz a dedicated harness (and why we were first!)

lkzAi Team · 4 min read

Making Kaz better
ProductAug 19, 2026

How we make Kaz better

Experiments from chat, one-click undo, and tools so Kaz can check his own work. How we've been improving the workbench — and why an assistant in ad ops is worth having.

Lukas Pavera · 5 min read